AP

AppLovin Corporation stock research

Jun 30, 2025

FY2025 Q2

AppLovin (APP) Gross Margin — Quarter Ended Jun 30, 2025

Revenue and gross profit both increased compared to the prior quarter and the same quarter last year, while cost of revenue was moderately higher. The gross margin improved compared to both the immediately preceding quarter and the year-ago quarter, reflecting that gross profit grew more quickly than revenue.

Gross margin takeaway

Quarter ended Jun 30, 2025 · FY2025 Q2

Revenue and gross profit both increased compared to the prior quarter and the same quarter last year, while cost of revenue was moderately higher. The gross margin improved compared to both the immediately preceding quarter and the year-ago quarter, reflecting that gross profit grew more quickly than revenue.

  • The improvement in gross margin relative to both comparison periods was driven by gross profit growth outpacing revenue growth. Cost of revenue as a share of revenue decreased, supporting the higher margin.
  • Compared to the immediately preceding quarter, revenue, gross profit, and gross margin were all higher, while cost of revenue was slightly higher. Compared to the same quarter one year earlier, revenue and gross profit were substantially higher, cost of revenue was higher, and gross margin improved meaningfully.

Gross margin snapshot

The selected quarter's reported revenue, gross profit, direct costs, and margin comparisons.

Gross margin

87.7%

Gross profit

$1.1B

Revenue

$1.3B

Cost of revenue

$155.1M

Quarter-over-quarter change

+0.8 pts

Year-over-year change

+4.8 pts

Quarterly gross margin trend

A four-quarter view of the revenue and direct-cost bridge behind gross margin.

PeriodRevenueGross profitCost of revenueGross margin
Sep 30, 2024$835.2M$714.3M$120.9M85.5%
Dec 31, 2024$999.5M$846.1M$153.4M84.7%
Mar 31, 2025$1.2B$1.0B$151.7M86.9%
Jun 30, 2025$1.3B$1.1B$155.1M87.7%

Quarterly comparisons

Compare the selected margin with the preceding quarter and the same fiscal quarter one year earlier.

Previous-quarter change

Mar 31, 2025

+0.8 pts

Year-over-year change

Jun 30, 2024

+4.8 pts

What the margin says

Filing-constrained interpretation of margin direction, comparisons, and what to monitor next.

The improvement in gross margin relative to both comparison periods was driven by gross profit growth outpacing revenue growth. Cost of revenue as a share of revenue decreased, supporting the higher margin.

Compared to the immediately preceding quarter, revenue, gross profit, and gross margin were all higher, while cost of revenue was slightly higher. Compared to the same quarter one year earlier, revenue and gross profit were substantially higher, cost of revenue was higher, and gross margin improved meaningfully.

Monitor whether cost of revenue trends remain stable relative to revenue, as its growth rate could affect future gross margin.

APP Gross Margin — Quarter Ended Jun 30, 2025